Revolut, the UK’s most valuable fintech, has become a sponsor for its first-ever royal event, marking an important milestone for the company. The event was held at the British Embassy in Japan, in celebration of King Charles’ coronation and birthday.
Supporting UK-Japan Relationship
A spokesperson for Revolut said the sponsorship aimed to show support for the UK-Japan relationship, shared business interests, and to bring government and business representatives from the two communities together. The event featured numerous prominent figures, such as Revolut’s Japan CEO Yoko Makiguchi, ex-Japanese Prime Minister Taro Aso, and British Ambassador to Japan Julia Longbottom.
Banking License on the Line
The neobank is eagerly awaiting a decision on whether it will be granted a UK banking license, which it applied for over two years ago. Obtaining the license would significantly boost Revolut’s standing, allowing them to hold customer deposits and offer lending services to customers.
Expanding Lobbying Efforts
Revolut has increased its lobbying efforts in recent years, holding meetings with politicians and other dignitaries to advocate for a more competitive banking sector. The company has also supported other British patriotic brands through initiatives such as the Royal British Legion’s Poppy card initiative and a partnership with Comic Relief this year.